One critical, but often overlooked, commercial signage accessory for Costa Mesa businesses, or any business in Orange County is the lobby sign.
A lobby sign usually features your Orange County business name and logo but more importantly, it is one of the first things your customers see when they enter your offices. Professional lobby signs in Newport Beach create the first impression you want your customers to remember and can have a significant impact on the success of your business.
If you are thinking about updating your lobby sign, keep the following tips in mind to create the best possible impression on your customers as soon as they walk through the door.
- Always use neat, crisp fonts to maximize the readability of the lobby sign. Complicated lettering and extra embellishments can often make your business signage difficult to read and not stand out like it should.
- Make sure the size of the lobby sign is appropriate for the size of the room to ensure the best possible visibility. The sign doesn’t need to be the size of a billboard but it should be easy to read from the moment a customer walks in the door.
- As a general rule, keep the text to a minimum to create the biggest visual impact. Your business name and logo is often all you need to create a lasting impression on your customers.
- Don’t forget about color. Bold colors that stand out and compliment the overall theme of your business are always the best choice. If multiple colors are going to be used, make sure the colors contrast each other and stand out from the background to maximize visual effect and increase readability.
You lobby sign should reflect the professionalism of your business while adding an aesthetically-pleasing touch to your lobby or waiting area.