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Memorable Slogans

Slogans constitute a cornerstone of your branding strategy helping you establish a long-lasting and memorable impression on your target market. Your slogan needs to be:

  • Simple
  • Effective
  • Easy to remember
  • Unique

The following list includes some of the most popular ad slogans:

  • “I can’t believe I ate the whole thing!” (Alka Seltzer)
  • “You’re in good hands with Allstate.” (Allstate Insurance)
  • “Don’t leave home without it.” (American Express)
  • “We try harder.” (Avis Rent A Car)
  • “A little dab’ll do ya.” (Brylcreem)
  • “The ultimate driving machine.” (BMW)
  • “Have it your way.” (Burger King)
  • “I’d walk a mile for a Camel.” (Camel)
  • “Just do it!” (Nike)
  • “M’m! M’m! Good!” (Campbell’s Soup)
  • “Please don’t squeeze the Charmin.” (Charmin Toilet Tissue)
  • “It’s the real thing.” (Coca Cola)
  • “A diamond is forever.” (De Beers Consolidated)
  • “You’ll love the way we fly.” (Delta Airlines)
  • “Put a tiger in your tank.” (Esso)
  • “When it absolutely, positively has to be there overnight.” (Federal Express)
  • “Capitalist tool.” (Forbes)
  • “When you care enough to send the very best.” (Hallmark)
  • “Beanz meanz Heinz.” (Heinz Baked Beans)
  • “I think, therefore IBM.” (IBM)
  • “It is. Are you?” (The Independent)
  • “Grace…space…pace.” (Jaguar)
  • “Snap! Crackle! Pop!” (Kellogg’s Rice Frispies)
  • “Finger lickin’ good.” (KFC)
  • “Have a break. Have a Kit-Kat” (Kit-Kat)
  • “Betcha can’t eat just one.” (Lay’s)
  • “I’m lovin’ it.” (McDonald’s)
  • “Where do you want to go today?” (Microsoft)

Do you  have a favorite slogan that you care to share? We would love to hear from you.