Jason and Monique Marshall are lovely people. They are approachable and professional, tasteful and down to earth, caring and wise. I was immediately engaged by Monique’s style and business vision and decided within .30 milliseconds we were going to give them the most elegant lobby sign they could possibly imagine.
Their new office is exquisite. Rich tones of burgundy and cherry wood abound. It looks like they hired a very talented interior decorator, but that’s not the case. They just happen to have amazingly good taste and wield it with restrained opulence. Even though the space they created is luxurious and rich, it’s also quite comfortable and welcoming; just like they are. That’s what we wanted this lobby sign to be as well.
The lobby sign we would make for Marshall Financial Services would be as gold as the bars in Fort Knox and as elegant as the Burgundy signature that is her logo. We felt the key to making a powerful first impression through this signage would be in simplicity of design but using rich tones and reflective materials.
I have to say, “Mission accomplished”. This lobby sign is stunning. I only wish photos could really show how impressive this sign is. We used a brushed gold back plate that we further enhanced with another layer of gold spray. The gold plate acts to reflect the over head lighting and gleams on the wall. The clear front plate of acrylic allows the gold light to shine through, and the logo’s script lettering of burgundy and black floats effortlessly in the center of the piece. This is a lovely, lovely lobby sign. Almost as lovely as the Marshall’s themselves.
We were so pleased with the outcome of this custom project that we made a video of the “birth of this lobby sign”. Everything you see on the video was done in house; concept, design, fabrication, and installation.
More importantly the Marshall’s are thrilled with their new lobby sign. If you’re looking for some financial advice, call Marshall Financial Services at 714-541-4180.
If you’re looking for a one of a kind custom lobby sign, call us at 714-204-0180. Focal Point Signs & Imaging where your business is the center of attention!
ExeQuity is a leading compensation consulting company with offices throughout the US. They had just moved into their new offices in a very nice building across from South Coast Plaza; the same building the private restaurant The Center Club is located in. This is an upscale business environment and ExeQuity wanted a custom lobby sign that would reflect their professionalism as well. I wish I had a better picture to post, because the sign is truly stunning!
We started the process by interviewing the three key people in the office to hone in on what kind of “look” they were going for. Conservative, but not stuffy. Not overly traditional, but not overly modern. From the interview we came up with three conceptual designs.
Option 1) Brushed aluminum dimensional letters mounted on cherry wood and stained to match the office furniture. ( I was a bit concerned that the lobby area would look a little “heavy” with the dark wood furniture already in place, but actually when we did the rendering and showed what the sign would look like against the Thunder Blue walls, it was nicer than I thought it would be).
Option 2) Clear acrylic with the Logo mounted in dimensional letters in brushed aluminum. This would allow for the color of the wall to come through. Because ExeQuity has a logo also in blue (and very similar to the color the offices are painted) using a metallic face was a good choice.
Option 3) The one they actually chose! We made a back plate of brushed aluminum and a smaller front plate in clear acrylic. We cut the acrylic face plate 1.5″ smaller than the aluminum to create a ‘border’ effect. Lastly the logo and company tag line were back painted to match the company logo color and laser cut in acrylic.
The effect of the acrylic and aluminum lightens up the lobby area and complements the Thunder Blue paint. Rather than taking away from the cherry wood furniture, the Lobby Sign complements the surroundings. All in all this was a great success, and much to our delight, our clients were thrilled.
If you would like a custom designed Lobby Sign, give us a call. We’ll come out and do a no charge site survey and renderings as well. It would be our privilege!
Focal Point Signs & Imaging is located in Orange County, CA in the city of Costa Mesa near John Wayne Airport. (714)204-0180
Saddleback Business Park’s custom Lobby Sign by Focal Point Signs; one of our favorite types of signs to work with customers on are lobby signs. Partly because there is a tremendous sense of pride knowing that the first impression of an Office Building is often the Lobby Sign. It sets the tone and creates expectations of what the experience in the building will be. The Lobby Sign is an extension of the buildings’ personality and the companies’ brand. The sign can be lovely and solemn like a beautiful high-brow woman or fun and colorful like an exuberant child. Every Lobby Sign is its own custom, one of a kind creation. Like Michelangelo working on his David, we get completely entrapped in the creative process excitedly passing back and forth ideas on the materials we can marry to create the overall “theme” and feeling. Yes! Lobby Signs are a passion!! Let us render in Illustrator the object of our obsession. Give us aluminum and acrylic and let our hands begin to play the instruments of our trade! The panel saw, router, and flame polisher! Ah, the smell of substrate being molded to our very desire. Carpe diem!
On the, albeit, selfish side, it’s also just plain fun for us to work with Lobby Signs. On installation day the energy is palpable in the air. Employees find reasons to linger a little longer to watch the new creation go up. Everyone is happy. It’s like getting a new car, or new jewelry for the office walls! I am blessed to be in a trade that gives me and all of our employees a sense of pride and accomplishment. We actually get to see the end result of our labors, and know that for years to come our creation will grace the office lobby and like a silent stalwart, greet all who enter.
We recently had the privilege of making an astonishingly elegant Lobby Sign for Saddleback Business Park, and I have to say it really is the center piece of the office. The elegance is in the simplicity of the design and how well it works with surrounding colors. I thought it would be interesting for anyone considering a similar approach to their lobby sign to see the process, so we made this video. If you are looking for a new Lobby Sign and want to work with people who get excited about projects and really want to work with you, then give us a call at 714-204-0180.